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10 Things I learned at #REBCRDU :: Marketing for REALTORS

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I had such a wonderful time at the  Real Estate Bar Camp RDU

The Thought Leaders were phenomenal! Though I was only there half a day, I managed to pick up a ton of new information. A big thank you to the guys and girls at ReBarCampRDU for putting on a hell of of a conference.

Here are 10 wonderful marketing tips for REALTORS:

1. Use Google Analytics (FREE) to track hits, bounce rate, and where those hits are coming from. By inserting their code into your website, you can analyze your traffic data, enabling you to change your or tweak your marketing techniques for better traffic!

2. Use a contact form with a success page on your website or blog!

3. Don't use a Flash only website. The Google Machine will not be able to read the text inside Flash.

4. Make sure your website is W3C compliant! Check w3c.org for more info! Google likes this.

5. Oldie but Goldie: Content is King

6. List neighborhoods and subdivisions on your blog. It will make it easier for buyers to find you when they are looking in a specific neighborhood. It also makes you look like an expert.

7.  Extend your domain name out 5 years: Google likes this. It has something to do with the longevity of the domain.

8. Place links that go elsewhere and are relevant to your blog post.

9. Unless your Hemmingway, only 300 - 500 words per blog post: Too little and Google will not find it. Too many words and you run the risk of readers falling asle........

10. If your new to the whole social media thing - don't go crazy and don't get overwhelmed. Start small. A Facebook business page, Twitter, Linkedin, and your blog is a perfect start.

Any attendees who would like to share a fantastic tip, please do so on the comments below! Enjoy!

Nogui Aramburo
REALTOR and Marketing Coordinator
The Amy Pomerantz Group
Coldwell Banker, HPW
Follow me on twitter.com/nogui

Become a Fan of REBarCampRDU http://www.facebook.com/rebcrdu

Nogui Aramburo
Real Estate Broker / Licensed Assistant
Linda Craft & Team, REALTORS
www.lindacraft.com
(919) 771 3609

13 commentsNogui Aramburo • November 17 2009 07:25PM

Comments

These are Great tips! I also learned that you need to remember that if you are on LinkedIn you have one audience... Facebook you probably have a different audience, Twitter maybe a completely DIFFERENT audience - so you don't want to just spam the same information to all of the sources!  Also... for every ONE post you make, you shoud make 10 comments... and LASTLY... Consistency is the Key - Content is King, but to get read, you need to be making comments, and you need to be posting some kind of info at least 3 times a week!

Posted by Eleanor Thorne 919-649-5057 Cary Mortgage Loans (Steve Thorne NC Mortgage Experts) over 2 years ago

Different audiences is KEY.  Still trying to get that part right.  Looks like you really learned a lot!

Posted by Stanton Homes - Penny Hull Raleigh New Homes | NC Custom Homes (Stanton Homes - Building Exceptional Custom Homes) over 2 years ago

Nogui, It was a pleasure meeting you at at REBCRDU!  Thanks for helping too - appreciate that.  Great info ~ glad you took away so many great tips!  Look forward to reading more of your blogs...

Posted by Lee & Pamela St. Peter Raleigh Realtors® Raleigh North Carolina Homes for sale (Prudential YSU Realty - (919) 645-2522 ) over 2 years ago

Thanks for the summary of the great things you picked up at REBCRDU. Here are a few of items on my "to do list"...Facebook Fan Page, Linkedin Groups are important, join something(s) you care about and contribute. Inside919 is a great local resource.

Posted by Melissa Moore Albert Morrisville, NC Homes (Keller Williams Preferred Realty) over 2 years ago

Nogui, EXCELLENT tips.  Thanks for sharing.  I'm not an REA but I imagine all those ideas apply to anyone in business today.

Posted by Terry Haugen STAGE it RIGHT! 321-956-2495 (Stage it Right!) over 2 years ago

Sounds like a half day well spent!  I love these tips, thanks for sharing them.  I teach a workshop about this at our expos, but I like to attend others just to make sure I still know what I'm talking about.  It's changing all the time.  Glad you got some good information!

Chris

Posted by Chris Fisher over 2 years ago

Nogui, great summation! RDU REBarCamp was a great experience and I enjoyed getting to meet some of my favorite AR colleagues there. The energy of the day was remarkable.

Posted by SarahGray Lamm~REALTOR~ 60K Hours of NC Real Estate Experience~ (Allen Tate Realtors Chapel Hill, NC 919-819-8199 ) over 2 years ago

Great summation of what I'm already doing. ;^)

Posted by Will Nesbitt - condos, real estate in Alexandria, Arlington, Fairfax County (Will Nesbitt Realty LLC at Condo Alexandria) over 2 years ago
And I was just wodnreing about that too!
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